Ganni Bags: Where They're From and Which One to Choose

Ganni is a Danish fashion brand from Copenhagen, founded in 2000 and led by creative director Ditte Reffstrup since 2009. Its bags are known for playful shapes, prints like leopard and zebra, and recycled materials. At XT & Co you'll find Ganni bags brand-new with original tags, from the hexagonal Bou Bag to oversized canvas totes.

Below: where Ganni comes from, what its bags are made of, the models worth knowing, and how to pick one, for yourself or as a gift.

Where is Ganni from?

Denmark. Ganni was founded in Copenhagen in 2000 by Frans Truelsen. In 2009 Ditte and Nicolaj Reffstrup took over the brand, and Ditte is still its creative director. Since 2017 the investment firm L Catterton has held a majority stake. It is not a Japanese or Italian brand, though the name sometimes makes people wonder.

The country where each bag was made is printed on its label. If it matters to you for a specific piece, message us before you buy and we'll check that exact bag.

What are Ganni bags made of?

Ganni has been a certified B Corp since 2022 and committed to phasing out virgin leather. In practice, most of the bags we stock use recycled leather or a recycled-leather blend, recycled cotton canvas, recycled polyester or organic cotton. Each product page lists the exact material.

The models worth knowing

These are the lines we stock now. You'll see the price in your currency on each bag.

• Bou Bag. Ganni's best-known bag: a hexagonal shape, a knotted top handle and the Butterfly logo. The Small Bou in green is in recycled leather with a removable strap; the Mini Bou in black and green is the smaller version. Also in red and brown while stock lasts.
• Mini Hobo. A small curved shoulder bag with a top handle and a removable strap. We have it in beige, zebra print, brown studded recycled leather, grey, black and green, and a black version with a crochet insert and beaded flowers.
• B-Kat. A rounded shoulder bag with the Butterfly logo on the flap and a magnetic closure. Ours is the B-Kat in zebra print.
• Totes. Big canvas totes in recycled cotton: the leopard-print tote, the XXL tote in zebra print, the Phantom XXL tote in black with a cherry print, and a logo tote. There's also a grey tote with leopard sequins.
• Hobo Belt Bag and Studded Clutch. The belt bag in brown suede-effect fabric and a bordeaux studded clutch with leather drawstrings. You'll see everything in the Ganni collection.

How to choose

• For the Ganni look in one bag: the Bou.
• For every day, hands free: Mini Hobo or the belt bag, worn crossbody.
• For work, the beach or travel: one of the XXL totes. They fit a lot.
• If you want print: leopard tote, zebra Mini Hobo or zebra B-Kat.
• For evenings: the studded clutch.

A Ganni as a gift

Ganni is an easy gift for someone who likes fashion with a bit of fun. If you don't know her style, a Mini Hobo in beige or brown is the safe choice. For someone who loves prints, the leopard tote.

Every order ships free by express courier, usually within 1–2 business days, and reaches most of the EU in 4–5 business days and the US in 6–9 (duties included for the US). Returns are accepted for 14 days from delivery, and the return on your first order is free.

Is it authentic?

Every Ganni at XT & Co is brand-new, with its original tags and brand packaging. We buy through a verified European luxury wholesale partner, never from private sellers, and we don't sell second-hand.

Not sure which one? Send us a message on WhatsApp, every day from 9 am to 8 pm (Madrid time), and we'll help you choose. Or browse the full Ganni collection.

More brand guides: Coccinelle, Furla, Chloé, Saint Laurent, Pinko.